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1b
REPORT
NATURE-BASED
TOURISMAND
ADVENTURETOURISMIN
THEAPECECONOMIES
APECTOURISMWORKINGGROUPJuly2024
Withthesupportfrom:
SanIgnaciodeLoyolaUniversity(USIL),Peru
For:
Asia-PacificEconomicCooperationSecretariat
35HengMuiKengTerrace
Singapore119616
Tel:(65)68919600
Fax:(65)68919690
Email:info@
Website:
APECProject:TWG012024S“Reportonthemainadventureandnaturetourismex-periencesandproductsinAPECeconomies”
Producedby:
ViceMinistryofTourismofMinistryofForeignTradeandTourismofPeru(MINCETUR)
Coverpicture
ParqueArqueológicodeChoquequirao©ChristianJara/PROMPERÚ
©2024APECSecretariat
APEC#224-TO-01.4
Preface
hetourismsectorhasdemonstratedremarkableresilienceintheface
ofthepandemic.AccordingtotheUNWTO(2024),internationaltourismhasalreadyrecovered88%ofitspre-pandemiclevelsin2023andisexpectedtofullyrecoverin2024.TheAsia-Pacificregionhasreached65%ofitspre-pandemiclevels,whiletheAmericashavereached90%.
ThisscenariopresentsasignificantopportunityfortouristdestinationsintheAPECregiontoenhancetheircompetitivenessbydiversifyingtheirtourismactivitiestopositivelyimpacttheirlocalcommunities.Thenature-basedtourismandadventuretourismsectorsareemergingmarketsfordifferenteconomies.Inlightofthis,throughthisreport,theAPECTourismWorkingGrouphasproposedtosupportDriver3oftheAPEC’sPutrajayaVision2040,namely,Strong,Balanced,Secure,Sustainable,andInclusiveGrowth.Thisreportisdesignedtoassistinplanning,developing,andmanagingsustainabletourismproductsthatwillencourageeconomicgrowthandregionalcooperation.
Theobjectiveofthisreportistoexaminethepotentialofnatureandadventure
tourisminAPECeconomiesandprovidevaluableinformationthatwillassistinstrengtheningthesector’sdevelopment.Thesharingofexperiencesandbest
practice
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