冀教版八年级英语下册 （How to Push a Product）Buying and Selling 教学课件.pptx

How to Push a Product;battle create ad customer already similar;sample offer shine quality surely succeed;Think about it! 1. What is important for pushing a product? 2. If you had your own product to sell, how would you push it?;What does “push” mean in the phrase “push a product”? To push a product means try to sell a product.;Enjoy the videos of advertisement.;If you had your own product to sell, how would you push it?; Read the lesson and write true (T) or false (F). 1. Making your product is just half the battle. 2. There are only three ways to push a product. 3. Customers learn the advantages of a product by using it. 4. Only excellent advertising can help you succeed. ;Complete the passage with the correct forms of the words or phrases in the box.;You should choose specific _________, then create a perfect ad to _____________. When they buy your product, ____ them good service. Remember, _______ advertising will always make your product _________. ;Language Points;1. Remember, you need to make your product stand out. 记住，要使你的产品引人注目。 stand out意思是“引人注目；显眼”。例如： They were all pretty, but she stood out among them. He is a tall, distinguished looking man who stands out in any crowd. Red flags stand out brightly, set against the blue sky.;2. Find ways to catch their eye. 想办法吸引大家的目光。 catch one’s eye意思是“引人注目；吸引某人注意；吸引……的目光”，同义词组为：draw one’s attention (to)…例如： Can you catch that girl’s eye? That postcard, a present from my grandfather, caught everyone’s eye.;3. People coming to trade shows already have an interest in similar products. 来贸易展览的人们已经对类似的产品有了兴趣。 have an interest in意思是“对……感兴趣”。例如： We all have an interest in playing chess. The child has no interest in drawing.;4. Push your product using samples and good deals. 提供样品和优惠的条件来推广你的产品。 push one’s product意思是“推广某人的产品”。例如： It’ll cost us a lot to push your product. It’s difficult to push their product in this area.;using samples and good deals是现在分词短语，在句中作方式状语，表示“以样品和提供优惠条件的方式”。例如： We can reach the ap