体验商务英语第一册unit-9(new).ppt

CompaniesUnit 9Big companies are small companies that succeeded.Robert Townsend, American executive and author OVERVIEWListening—The Mini rangeLanguage focus 1Present continuousVocabularyDescribing companiesLanguage focus 2Present simple or present continuousReadingLVMHSkillsStarting a presentationCase studyYou and your company Warming up Which company ? 1.___ began in1865 as a forestry and power business. a) Ericsson b) Nokia c) Motorola2.___ produces the most successful toy in history. a) Disney b) Fisher-Price c) Mattel3.___ has its head office in San Francisco. a) Levi-Strauss b) Nike c) Calvin Klein4.___ buys more sugar than any other company in the world. a) Nestle b) Coca-Cola c) SuchardStarting upADo the companies quiz. Discuss your answers with a partner. Then turn to page 137 to check your answers.babc 5.___ employs more people than any other company. a) Wal-Mart b) Siemens c) General Motors6.___ has the largest factory in the world. a) Boeing b) Ford c) Sony7.___ was started by Ray A. Kroc in 1955. a) Burger King b) Kentucky Fried Chicken c) McDonald’sWhat famous companies come from your country? What do they do or make?BStarting upcac listeningMartina Mertes is Corporate Communications Manager for the Mini range of cars at BMW. Tick the words you think you will hear in the interview. model launch production factory university demand exhibitionCheck the meanings of any words you don’t know in a good dictionary. 1.where is the factory? Oxford2.How is business? Very good.3.How many days a week is the factory working to meet demand? seven 4.What is the biggest market for Minis? the UK5.What is the newest market for Minis? China6.Where were the original Minis built? Oxford7.Is BMW developing new models in Oxford? yes 9.1 Listen to the interview.