管理学罗宾斯11版中英文对照详解.docx

第一部分 Efficiency效率 P8 “Doing things right” Getting the most output for the least inputs Effectiveness 效果 “Doing the right things” Attaining organizational goals The Manager: P44 Omnipotent or Symbolic? Omnipotent View of Management 管理万能论 - the view that managers are directly responsible for an organization’s success or failure认.为经理直接负责组织的 成功或失败 成功或失败 Symbolic view of Management 管理象征论 - the view that much of an organization’s success or failure is due to external forces outside managers’ control.认为一个 组织的成功或失败大部分是由管理者控制之外的外部力量所造成的观点 What’s Your Global Perspective ?全球观（全球视角）P71 Parochialism 狭隘 主 义 - viewing the world solely through your own perspectives, leading to an inability to recognize differences between people. Ethnocentric Attitude 民族中心论 - the parochialistic belief that the best work approaches and practices are those of the home country.本国取向 Polycentric Attitude 多 国 论 - the view that the managers in the host country know the best work approaches and practices for running their business东.道 国取向 Geocentric Attitude 全球中心论 –a world-oriented view that focuses on using the best approaches and people from around the globe. 全球取向 Multinational Corporation (MNC) 跨国公司 - a broad term that refers to any and all types of international companies that maintain operations in multiple countries. 任一或所有类型的在多国维持经营的国际性公司。 The Decision Making Process 决策制定过程P179 Identifying a problem识别决策问题 Identifying decision criteri确a 认决策标准 Allocating weights to the criter为ia决策标准分配权重 Developing alternatives开发备选方案Analyzing alternatives分析备选方案 Selecting an alternativ确e 定实施方案 Implementing the alternatives实施方案 Evaluating decision effectivenes评s估决策结果 Problem 问题 - an obstacle(障碍) that makes itdifficult to achieve a desired goal or purpose. Why Do Managers Plan? 为什么管理者要制定计划Purposes of Planning 计划的目的 Provides direction给出方向 Reduces uncertainty 降低不确定性 Minimizes waste and redundancy 减少重复和浪费 Sets the standards for controllin便g 于控制 Mission: 使命P227 a statement of the purpose of an organizatio对n 组织目的的 声明 The sco