商业分析报告-英文版.docx

商业报告 - 英文版 ———————————————————————————————— 作者： ———————————————————————————————— 日期： 2 Restaurant data analysis report 3 Content Executive summary 5 Introduction 5 Methods of analysis 5 Analysis of the each question 6 Hypothesis1 6 Hypothesis2 6 Hypothesis3 7 Hypothesis4 8 Hypothesis5 9 Hypothesis6 11 Hypothesis7 12 hypothesis8 13 Hypothesis9 14 Hypothesis10 15 Summary and Recommendations 16 Reference 17 4 Executive summary Investigation is undoubted very important for businessand personal. The author of this paper think that many elements should be considered to make a better understanding of whether an elegant restaurant will be successfully constructed. In other words, it is necessary to know more information about the market. In this report, the software of SPSS will be used to analyze the data and statistical methods will be interpreted in the case. Introduction Michael Jenkins is going to operate his own restaurant and he asked the research film to conduct a survey. The purpose of the survey was to explore more information to verify the probability of the success in his restaurant and then giving some useful information to help him make decisions. The report will analyze the market influence factors and use statistical methods such as uni-variate, bi-variate and multi-variate to make the data more meaningful. At the end, some recommendations based on the analysis result will be given. Methods of analysis Data analysis should be different in different problems(Pallant, 2010). In this the procedure of the data analysis, the approach of the data analysis include as below. The descriptive statistic is a brief description of the characteristics of the data, such as mean, variance and others. The independent sample T test is one of the uni-variate analyses.This test method is applicable to the assumption of the population whose distribution is normal, population variance is unknown (Larson, 2010). And this test is used to distinguish the difference of