人力资源管理薪酬管理-论文.docVIP

.. 摘要 德鲁克曾经说过:“企业只有一项真正的资源——人。管理就是充分开发人力资源以做好工作。”薪酬管理是现代人力资源管理的重要组成部分。它对提高企业的竞争力有着不容忽视的作用。员工所得到的工资既是对其过去工作成果的肯定和补偿，也是他们对未来工作得到报酬的预期，激励其在未来也能努力工作。持续发展的成功企业其中一个重要的秘诀就是建立起合理有效的薪酬管理体系，从根本上保证人力资源的竞争优势，并将之转变为市场竞争的胜势。 本文对理想风广告公司的薪酬体系进行了设计，着重阐述了现代企业薪酬管理优化的对策。从调查结果入手分析探讨了兰州理想风广告公司薪酬管理上存在的弊端，运用薪酬管理的相关理论，在工资结构上进行了调整，重点突出了“低底薪+高提成+奖金”的设计思路，对于该公司原来的薪酬体系进行了新的优化设计，构建合理的薪酬管理体系是企业薪酬管理发展的必然趋势。 关键词：人力资源 薪酬管理 竞争优势 Abstract Drucker once said: Only through a real resource - people. Management is the full development of human resources to do a good job. Salary management is a modern human resource management an important part. It has improved the competitiveness of enterprises can not be neglected. Employees are paid not only recognition for past achievements and compensation, but also get paid for their work on the future expectations, inspire his work in the future also. The success of sustainable development one of the important business secret is Jianli Qi reasonable and effective compensation management system, a fundamental guarantee of human resources, competitive advantage and the victory into a potential market competition.  In this paper, the ideal wind advertising the pay system for the design, focusing on the optimization of the modern enterprise compensation management measures. Analysis of the results from the survey of the Lanzhou ideal start advertising companies pay the management of the wind the drawbacks of using the remuneration of management theory, the wage structure has been adjusted, focusing on the low basic salary + high commission + bonus of design ideas For the companys existing remuneration system for the new optimized design, build and reasonable compensation management is the enterprise development trend of pay administration. Keywords: human resources；Salary management；Competitive advantages 目 录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc286402439 一 兰州理想风广告传媒有限公司公司简介 PAGEREF _Toc286402439 \h 1 HYPERLINK \l _Toc286402440 （一）公司概况 PAGEREF _To