广州HR独立学院发展战略研究-工商管理专业论文.docxVIP

MBA学位论文 MBA学位论文 作者：夏丹 广州HR独屯学院发展战略研究 ABSTRACT Facing the integration of information intemet and globalization in 2 1 cn，Higher education is undergoing tremendous changes．China will celebrate its 60血anniversary this year,and we have performed this opening reform policy for 30 years．This is also the moment for higher education to face the trend to become international and popular．During the transformation of elite education to education all colleges and universities are facing fierce competition．As new form ofhigher education with ready—made patterns and road to refer to，independent colleges needs to overcome difficulties and challenges by themselves and fmds out their own development strategies and response measures to avoid weaknesses and maximize their advantages in the effort to create their own brand characteristics to survive and develop． Through the analysis of present status and development trend of domestic and international education sector,this paper tricd to explore the strategic planning of HR,especially how it establish its competitiveness and develop its OWn brand with its opportunities，threats， strengths and weaknesses and also how it locate its orientation and formulate its objectives and strategic choices，how it form its characteristics and competitiveness in the service of local economy． Hope that this report Can bring out some thinking and offer new way to the development of independent college． Key word：Independent college，Development strategies，Case study Ⅱ 原创性声明本人郑重声明：本人所呈交的学位论文，是在导师的指导下独立进行研究所 原创性声明 本人郑重声明：本人所呈交的学位论文，是在导师的指导下独立进行研究所 取得的成果。学位论文中凡引用他人已经发表或未发表的成果、数据、观点等， 均已明确注明出处。除文中已经注明引用的内容外，不包含任何其他个人或集体 已经发表或撰写过的科研成果。对本文的研究成果做出重要贡献的个人和集体， 均已在文中以明确方式标明。 本声明的法律责任由本人承担。 论文作者签名： 关于学位论文使用授权的声明 本人在导师指导下所完成的论文及相关的职务作品，知识产权归属兰州大 学。本人完全了解兰州大学有关保存、使用学位论文的规定，同意学校保存或向 国家有关部门或机构送交论文的纸质版和电子版，允许论文被查阅和借阅；本人 授权兰州大学可以将本学位论文的全部或部分内容编入有关数据库进行检索，可 以采用任何复制手段保存和汇编本学位论文。本人离校后发表、使用学位论文或 与该论文直接相关的学术论文或成果时，第一署名单位仍然为兰州大学。 保密论文在解密后应