电子商务第三章_4_Part1_ForLinux_English.ppt

It should be noted that, although limited by credit consumption extent, fund flow can still be solved by some roundabout methods and gradually develop towards a good direction. Logistics is the critical part of e-commerce. The organization and distribution of merchandise are totally different from traditional enterprises. This requires us to carefully organize and strictly manage the whole logistics process. 三、Application of E-commerce For Service Enterprises（一）Basic Functions of Information Service Websites The major purpose for websites to provide information service is to attract peoples attention. That is, by providing with specific information content or service to attract numerous loyal users or subscribers, thus to improve the visit frequency of the website. At present, the basic functions of some successful ICP are illustrated in the following several aspects. 1、context Search engine is one of the basic tools on the network, which includes online information search, inclusion of data found into the catalog or provision of context tools with correspondent hyperlink functions. Yahoo, Infoseek and Excite have already become famous network information context platforms. Chinese sohu（）also started with this kind of service and achieved primary success. When there is a lot of new information appearing online everyday, search engines, which can quickly find information needed and provide function of information guidance, become more and more important. To facilitate users consultation, not only specialized search engine websites, but also general commercial websites have built various search tools. 2、content Contents are all kinds of information provided, such as hot news, commercial ads, product information, stock status, sports events, songs and music, games entertainment, anecdote, celebrity news,e-magazine, various consultation, free software download and etc. These functions can greatly improve the visit frequency of the website. Therefore, many website