市场营销策略 房多多在苏州市场的营销策略分析.doc

市场营销策略 房多多在苏州市场的营销策略分析 导读：就爱阅读网友为您分享以下“房多多在苏州市场的营销策略分析”的资讯，希望对您有所帮助，感谢您对92的支持! 附录B 原文 The Real Estate Industry and the World Wide Web: Changing Technology, Changing Location The Internet, in its Web based graphics version, has captured the imagination of both consumers and businesses. Its convenience, speed, low cost and versatility are being exploited on a daily basis in ever-changing ways. Together with its capacity to transform existing businesses, promote new businesses and facilitate exchange of information and data, its other striking attribute has been the speed with which this new technology has spread throughout the global economy. The number of computer hosts grew by more than ten-fold between 1995 and early 1999. The number of Web sites increased almost 100-fold, to over two million, between 1995 and 1998.Ｂy the year 2000, there will be approximately 400-500 million Internet users in the world, and the total number of Web sites will exceed five million. This new technology has the potential for affecting the real estate industry directly and indirectly. Directly, it may become a tool that allows a real estate business to expand its information and sales network. Indirectly, it may change the location equation where and how firms do business which in turn will affect the role of firms involved in real estate development, investment and transactions. Measuring the Spread of the Web There are few reliable published statistics on Internet or Web