unit7counter-offerletters资料.ppt

Writing task 2 (cont. 2) You have negotiations underway with the Mohr Agency in Bamberg, Germany. Mohr has requested that a special dispensation be made and that its agency receive a 25 percent commission on sales. Say no to Mohr, but try to retain it as Giobals sales agency in northern Bavaria. Add any necessary details to make your letter complete. Review questions When are usually offers not accepted? What should a price negotiation letter include? How should a price negotiation letter written, directly or indirectly? What are the steps in writing a price negotiation letter? Considering the quality of the goods offered, we do not feel that the prices we quoted are at all excessive, but bearing in mind the special character of your trade, we have decided to offer you a special discount of 4% on a first order for f250. We make this allowance because we should like to do business with you if possible, but I must stress that it is the furthest we can go to help you. At least I hope this revised offer will now enable you to place an order. (对还盘的具体回复并说明自己所作的努力，以及希望对方早日订货。) Yours sincerely, Sample letter 4: Seller declining a counter-offer Dear …, Subject We learn from your letter of l0 October that our price for the Subject article is found to be on the high side. （提及上次的函电。） Much as we would like to cooperate with you in expanding sales, we are regretful that we just cannot see our way clear to entertaining your counter-offer, as the price we quoted is quite realistic. As a matter of fact, we have received a lot of orders from various sources at our level. （对对方的还盘表示遗憾并做出解释。） If you see any chance to do better, please let us know. On account of a limited supply available at present, we would ask you to act quickly. （希望对方早日订货。） In the meantime, please keep us posted of developments at your end. We assure you that any further enquiries from you will receive our prompt attention. （表示和对方合作的愿望。） Yours sincerely, Useful sentence